Privacy policy

Information we collect

We collect the information you voluntarily submit through our contact forms, including your name, property address, phone number, email address and anything you tell us about your situation. We may also collect standard technical information such as IP address and browser type through our hosting provider.

How we use it

We use your information to respond to your inquiry, evaluate a possible transaction, and communicate with you about it. We do not sell your personal information, and we do not share it with unrelated third parties for their own marketing. We share it only where it is necessary to do what you asked us to do: with our hosting and form provider, and, if a transaction moves forward, with the professionals involved in it, such as a title company, attorney or closing agent.

Communications consent

By submitting a form you consent to being contacted by phone, text or email about your inquiry. Consent is not a condition of receiving an evaluation. You may opt out at any time by replying STOP to a text, unsubscribing from an email, or telling us directly, and we will honor that request. We contact you only about the inquiry you submitted. We do not use autodialers or prerecorded messages, and we do not add you to unrelated marketing campaigns.

Retention and security

We retain inquiry information for as long as needed to respond to you and to meet our recordkeeping obligations, and we delete it when it is no longer needed for those purposes. This website is served over an encrypted connection, and access to submitted inquiries is limited to the people who need it to evaluate and respond to your request. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your rights

Depending on where you live, you may have rights to access, correct or delete the personal information we hold about you, or to ask us to stop contacting you. To make a request, call or text us at (716) 320-0231, or use the form on our Contact page. We will not discriminate against you for making a request.

Cookies and analytics

This website uses Google Analytics to understand how visitors use our pages, which sets cookies on your device and shares information about your visit — including your IP address and the pages you view — with Google. It does not tell us who you are individually. You can opt out of Google Analytics using the Google Analytics opt-out browser add-on, or by using your browser's cookie and tracking controls. This website also loads fonts from Google Fonts, which means your browser requests those files from Google and Google receives your IP address as part of that request. Our hosting provider separately records standard server logs. We do not use advertising pixels or sell information gathered through analytics.

Contact

Home Options WNY is a brand operated by Gray Rose Holdings, Inc., a New York corporation. Questions about this policy, or requests regarding your information, can be sent to us by phone or text at (716) 320-0231, or through the form on our Contact page.